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SaaS Studies
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December 18, 2025
Why your SaaS screenshots don’t work
Product screenshots are everywhere on SaaS websites, but most of them don’t do what you want them to do...
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December 8, 2025
Messaging Mistakes That Cost Conversions
When I analyze SaaS websites, I often see the same patterns: strong products, but messaging that doesn’t make it clear why the user should choose them.